The Checkout-Free Grocery Store – “Amazon Go”

“No Lines, No Checkout” – what a wonderful ideal grocery store we have in mind! And now Amazon brought to reality launching “Amazon Go” – a 1800-square-foot store which makes shopping even faster by letting customers instantly pay as they walk out the door.  Unlike typical grocery stores, Amazon Go requires shoppers to download Amazon Go app to…

Food Alphabets by Tommy Perez

We can see that “Play with Food” is being a current social media trend. Many food artists use food as a medium to share their creativity . Tommy Perez is one of them. He creates a food alphabet project called “AtoZoë” with his 2-year-old daughter. His project may different from other food artists. Because he does not…

#RougeRougeKissMe – Virtual Kissing Experience by Shiseido

Japanese beauty brand Shiseido has promoted Rouge Rouge lipstick collection by creating an app “Rouge Rouge Kiss Me” that allows two users to virtually kiss in real time. Two users can easily enjoy the interactive experience remotely. One user just invites another to  access the same site. Both of them will fill in their names and choose their…

“WATERSCAPE”- 3D Printed Aquarium by Haruka Misawa

The Waterscape project by Japanese designer, Haruka Misawa, aims to explore the ecology of marine world and also conveys the beauty of underwater gravity that differ from the above-ground one, by using 3D printing technology. Creating 3D printed sculptural forms to fulfill underwater creatures; fish, turtles, shrimp and aquatic plants, together with the gravity underwater that makes…

Cannes Lions 2016 – All Grand Prix Winner!

As the 2016 Cannes Lions International Festival of Creativity has come to a grand finale, apparently there were many exceptional creative works. Here we captured some of the greatest that won Grand Prix,  from each category. 1. Creative Data Lions: The Next Rembrandt (Agency: JWT Amsterdam / Client: ING) The revival of Rembrandt Van Ricin’s painting, one of the…

Cannes Lion 2016 – Promo & Activation Grand Prix Goes to REI’s #OptOutside

REI’s anti-promotional #OptOutside campaign, devised by Venables Bell & Partners San Francisco, was awarded the Promo & Activation Grand Prix at the Cannes Lions festival 2016. The campaign of REI’s #OptOutside aims to urge people, both REI employees and their customers, to go outside and enjoy outdoor activities on Black Friday – the day after Thanksgiving and the biggest…

Cannes Lions 2016 – Print & Publishing Winners of Asia and Grand Prix Winner

Print & Publishing Lion Winners of Asia were announced last night, on 20 June 2016 at the 63rd International Festival of Creativity, Cannes, France. Monday Thailand was awarded a Gold Lion in Print & Publishing this year with their Dutch Mill Co. Arabus Coffee “MAN/LADY/OFFICE” campaign. The idea of the ad has taken people’s insight of not to sleep…